Brand Platform Development and Activation Services

The British Council is seeking a qualified supplier to develop and deliver brand activation services for its recently refreshed global brand. The project requires translating the new brand framework into a compelling, audience-focused brand platform with activation campaigns and assets that enhance engagement, strengthen emotional connections, and support organizational growth across priority markets. Key deliverables include creative concepts, content, and activation strategies aligned to the organization's purpose-led brand positioning. The supplier must ensure consistency and scalability across both digital and offline channels. This is an opportunity to support a major international organization in bringing its brand refresh to life through strategic, creative execution that drives measurable impact and audience connection.